Social Media
1. Developing editorial calendar for content sharing
2. Updating Facebook Pages
3. Updating Google+
4. Updating LinkedIn
5. Updating Twitter
6. Answering LinkedIn questions
7. Updating Tumblr, Instagram, Vine, and other social networks
8. Managing your Yelp profile
9. Bookmarking blog content on social bookmarking sites
10. Building out custom Facebook pages
11. Designing cover images for social profiles
12. Developing social media marketing plans
13. Guest writing for industry blogs or websites
14. Interacting with consumers via social media
15. Recruiting guest bloggers
16. Researching bloggers
17. Writing a social media corporate policy
18. Scheduling social media status updates to be published
19. Responding to questions on Quora
20. Researching bloggers
21. Monitoring competitors’ social media updates
Promotions
22. Developing contests to promote a business or product
23. Designing contest pages
24. Writing contest rules
25. Promoting contests to contest directories
26. Promoting contests online on company website
27. Promoting contests online through company’s social profiles
28. Promoting contests through company’s email newsletters
29. Tracking progress of contest entries
30. Choosing winners of contests
31. Announcing contest winners
32. Notify winners of contests
33. Distributing contest prizing
34. Distributing coupon codes online
35. Listing your events with local online events calendars
36. Ordering premiums created to hand out
37. Writing white papers
38. Posting white papers online on sites like Scribd.com
Analytics
39. Analyzing Google Analytics
40. Measuring search engine optimization results
41. Performing competitor keyword analysis
42. Reviewing ecommerce sales data
43. Review social media metrics, like Facebook Insights
44. Running reports to track growth, response or ROI
Sales
45. Writing proposal
46. Creating lead capture forms for the company website
47. Writing sales follow up copy
48. Writing sales scripts
49. Submitting ecommerce products to shopping aggregators
50. Using lead scoring for prospects
51. Developing demonstrations or tutorials
52. Networking – in person!
53. Writing tips & how-to articles to share with prospects or customers
54. Researching affiliate programs
Email Marketing
55. Choosing an email marketing software vendor
56. Designing email newsletter templates
57. Distributing email newsletter
58. Writing email newsletter copy
59. Setting up trigger emails
60. Setting up an account with the email marketing software vendor
61. Sending test copies of the email newsletter
62. Segmenting email newsletter lists
63. Reviewing email newsletter metrics
64. Cleaning up the database (fixing typos, adding in new data)
Video
65. Developing video content
66. Hiring a vendor to develop video content
67. Writing video scripts
68. Develop keyword lists for tagging videos
69. Writing video descriptions
70. Publishing video to YouTube
71. Publishing video to company website
Advertising
72. Writing ad copy
73. Designing ad units
74. Monitoring Facebook Ad campaigns
75. Researching affiliate programs
76. Signing up for affiliate programs
77. Running retargeting campaigns
78. Running ad campaigns in Google AdWords
79. Running ads on LinkedIn to promote the business
80. Running estimates of audience size for Facebook ads
81. Buying ad space on specific or niche sites
Public Relations
82. Commenting on articles or blog posts online
83. Documenting online media placements
84. Following up with people product samples were sent to
85. Pitching bloggers to review a product
86. Writing press releases
87. Submitting press releases thru online wire services
88. Sending out product samples
89. Searching forums for influencers
90. Reviewing forums for consumer feedback
Website Management
91. Designing web graphics
92. Editing web copy
93. Fixing broken links on the company website
94. Installing tracking codes on the company website
95. Publishing blog posts
96. Renewing domains and hosting plans
97. Sourcing images to accompany blog posts and status updates
Customer Service
98. Developing customer service plans
99. Responding to customers questions or concerns on social media
Project Management
100. Getting content approved by key stakeholders
101. Posting jobs or RFPs online to recruit staff or vendors
102. Giving presentations on your work
103. Formatting documents (Excel, Powerpoint, Word)
104. Writing case studies of projects or clients
105. Updating editorial calendars
106. Training staff on social media involvement
107. Speaking at industry conferences or meetings
108. Sitting through many demos of marketing tools & dashboards
109. Setting up Google Alerts on key companies, people or products
110. Sending thank you notes or emails to customers
111. Reviewing metrics, metrics, metrics
112. Reviewing reports with clients
113. Researching the latest digital marketing trends & tools
Search Engine Optimization
114. Developing keyword lists
115. Appropriately naming images on the company website
116. Choosing anchor text for backlinks
117. Distributing articles to article submission websites
118. Listing the company in online local business directories
119. Listing the company website in niche directories
120. Managing relationships with the major search engines
121. Pinging sites after new content has been published
122. Renaming files so they are optimized for search engines
123. Writing blog content based on a keyword strategy
124. Writing article content to publish online
125. Reviewing website backlinks
Creating business pages through your Facebook Manager Account
Designing a cover and profile photo
Adding brand images
Changing your business page template
Creating a call-to-action button
Updating page information
Creating status posts
Creating and sharing video content
Scheduling content through the Creator Studio
Installing the Facebook Pixel
Advertising for leads
Connecting your CRM to your advertising
Setting up autoresponder for ad leads
Creating a pivot table of advertising responses
Creating a custom ads report
Raising money for a good cause
Selling products or services through a Facebook Page
Sharing and promoting upcoming events
Sharing updates on your most popular products
Promoting new products, seasonal offers, and special deals
Posting links to direct customers to your business’s website
Sharing linked posts
Creating job posts for prospective employees
Creating live content with Facebook Live
Posting content to Facebook Stories
Setting up Facebook Shops
Boosting posts as an Ads Manager to reach more followers
Monitoring Facebook Page Insights
Responding to messages on Facebook Messenger
Replying to comments on posts
Building a strong profile
Updating Twitter account information
Uploading brand content
Posting on-brand messages
Using hashtags in your posts
Following similar brands
Tagging relevant accounts
Conducting polls to engage followers
Hosting Twitter contests to boost following
Posting information about upcoming events
Retweeting posts that mention your brand
Promoting your business’s blog content
Sharing and commenting on influencer content
Responding to replies from followers
Participating in Twitter chats
Using memes to attract followers
Checking Twitter Analytics
Sharing article links relevant to your followers
Announcing job openings
Creating a Twitter Ads account
Analyzing your Twitter ad campaigns
Creating a LinkedIn page
Updating your LinkedIn profile and banner
Including business information on your LinkedIn page
Encouraging employees to add your company to their LinkedIn profile
Inviting connections to follow your page
Creating a target audience for advertising
Answering questions from followers
Running ads using the Matched Audiences feature
Analyzing ad performance
Installing LinkedIn tracking pixel
Boosting sales through LinkedIn Sales Navigator
Writing an “About Us” section
Creating a Showcase page
Creating a career page
Using LinkedIn ads
Sharing company updates
Posting open jobs
Responding to comments
Sharing relevant content
Following similar brands
Creating Message Ads to send to prospective employees
Optimizing your Instagram profile
Creating a target audience for ads
Setting up sponsored posts
Connecting Instagram and Facebook accounts
Posting original photo and video content
Creating live content with Instagram Live Video
Using AR filters on Instagram Stories
Posting to Instagram Stories
Re-posting user-generated content to Instagram Stories
Tagging relevant accounts
Setting up Shops on Instagram
Creating shoppable posts
Responding to comments and mentions
Using geotags to boost follower interaction
Creating a highlight reel to save and organize Instagram stories
Creating short video content on Instagram Reels
Using hashtags in post captions
Hosting Instagram contests to gain followers
Investing in Instagram ads
Creating an IGTV channel for longer format videos
Promoting products on IGTV videos and Instagram Reels
YouTube
Signing up for a business YouTube account
Customizing your YouTube profile
Broadcasting on YouTube live
Scheduling and uploading videos
Advertising on YouTube
Vlogging to promote your company brand
Understanding YouTube demographics
Optimizing videos for increased views
Creating eye-catching thumbnails to gain more views
Writing creative captions for your YouTube content
Including your business website in video captions
Responding to and liking comments
Adding social media links to your banner
Organizing playlists
Adding closed captions to all YouTube videos
Creating ads on YouTube to increase your following
Subscribing to similar channels
Encouraging followers to like each video
Encouraging followers to subscribe to your channel
Google My Business
Creating a Google My Business account
Claiming your business
Categorizing and verifying your business
Updating the information section on your business profile
Adding business attributes to ensure profile visibility
Populating your business profile
Adding company photos and videos
Enabling the messaging feature through your Business Profile
Responding to customer messages within 24 hours
Reputation Management
Responding to customer reviews
Creating campaigns to generate more reviews
Creating QR codes to drive customer reviews
Monitoring search engine rankings for keywords
Analyzing your customer sentiment
Addressing negative comments
Issuing press releases and news updates online
Tracking press release placements and news pickup
Updating your business listing
Monitoring press mentions with Google Alerts
Managing your Yelp profile
Responding to Google reviews
Answering customer questions on Google My Business
Interacting with consumers via social media
Responding to questions on Quora and Reddit
Responding to blog comments
Monitoring competitors’ social media updates
Promotions
Developing contests to promote your business or product
Designing contest pages for your company website
Writing contest rules
Promoting contests to contest directories
Promoting contests online on your company website
Promoting contests online through your company’s social profiles
Promoting contests through your company’s email newsletters
Tracking progress of contest entries
Choosing winners of contests
Announcing contest winners
Notifying winners of contests
Distributing contest prizing
Distributing coupon codes online
Listing your events with local online event calendars
Posting your events to company’s social profiles
Ordering premiums created to hand out
Analytics
Interpreting Google Analytics
Measuring search engine optimization results
Performing competitor keyword analysis
Analyzing the lead funnel
Analyzing the Cost per Acquisition
Analyzing the Return on Advertising Spend
Reviewing ecommerce sales data
Reviewing social media metrics, like Facebook Insights
Monitoring your paid social media metrics
Monitoring customer service performance metrics
Monitoring influencer analytics
Running reports to track growth, response or ROI
Running competitive analyses
Responding to trends to get ahead of competitors
Collecting data through customer surveys
Sales
Writing sales proposals
Creating lead capture forms for the company website
Writing sales follow up copy
Writing sales scripts
Defining target audiences
Developing a call-to-action
Creating sales videos
Setting up Zoom sales calls
Incorporating AI into your marketing strategy
Submitting ecommerce products to shopping aggregators
Using lead scoring for prospects
Developing demonstrations or tutorials
Networking online with new partners, potential clients, or customers
Writing tips & how-to articles to share with prospects or customers
Researching affiliate programs
Email Marketing
Choosing an email marketing software vendor
Designing simple email newsletter templates
Creating interactive email designs
Sharing user-generated content through emails
Distributing email newsletter
Writing email newsletter copy
Setting up trigger emails
Setting up an account with the email marketing software vendor
Sending test copies of the email newsletter
Segmenting email newsletter lists
Reviewing email newsletter metrics
Cleaning up the database (fixing typos, adding in new data)
Personalizing email messages
Researching the best email sending times
Complying with email marketing privacy laws
Video
Developing video content for company website
Developing video content to post to company’s social platforms
Hiring a vendor to develop video content
Writing video scripts
Develop keyword lists for tagging videos
Writing video descriptions
Editing video content
Publishing video content to YouTube
Publishing video content to company website
Posting live video content to company’s social platforms
Posting user-generated video content to company’s social platforms
Posting 360-degree video experiences to company’s social platforms
Creating insightful video content to post to Google My Business
Offering customers AR experiences to virtually try on products
Advertising
Writing ad copy
Designing ad units
Creating ad campaigns for company social platforms
Developing paid pay-per-click advertisements
Creating virtual ads
Using lenses and filters to layer your brand with user content
Monitoring Facebook Ad campaigns
Creating Facebook Messenger ads
Researching affiliate programs
Signing up for affiliate programs
Running retargeted ad campaigns
Running ad campaigns in Google Ads
Running ads on LinkedIn to promote the business
Running estimates of audience size for Facebook ads
Buying ad space on specific or niche sites
Public Relations
Creating a crisis communication plan
Organizing virtual conferences and meetings
Repurposing content
Tightening your company’s internal communication strategy
Developing company messages to support social causes
Commenting on articles or blog posts online
Documenting online media placements
Following up with people product samples were sent to
Pitching bloggers to review a product
Writing press releases
Submitting press releases through online wire services
Sending out product samples
Searching social media platforms for influencers
Reviewing forums for consumer feedback
Responding to consumer feedback on company social platforms
Creating online media kits
Website Management
Designing web graphics
Editing web copy
Fixing broken links on the company website
Installing tracking codes on the company website
Renewing domains and hosting plans
Sourcing images to accompany blog posts and status updates
Monitoring website traffic
Securing your website with quality security software
Creating a mobile friendly website
Publishing blog posts
Bookmarking blog content on social bookmarking sites
Guest writing for industry blogs or websites
Recruiting guest bloggers
Researching bloggers
Customer Service
Developing customer service plans
Responding to customer questions on social media platforms
Creating FAQs for your company website
Creating instructional videos for you company website
Setting up chatbots
Sending chatbot leads to the sales team
Setting up chatbot autoresponders
Answering customer questions via the chatbot
Promptly responding to customer questions on Google My Business
Project Management
Getting content approved by key stakeholders
Posting jobs or RFPs online to recruit staff or vendors
Giving in-person and virtual presentations on your work
Formatting documents (Excel, PowerPoint, Word)
Writing case studies of projects or clients
Updating editorial calendars
Training staff on social media involvement
Offering staff emotional intelligence training
Creating a collaborative virtual environment
Speaking at industry conferences or meetings
Sitting through demos of marketing tools & dashboards
Using Google Trends to analyze popular search queries
Sending thank you notes or emails to customers
Posting thank you messages to company social media platforms
Reviewing metrics, metrics, metrics
Reviewing reports with clients
Researching the latest digital marketing trends & tools
Search Engine Optimization
Developing keyword lists
Optimizing your website for voice search technology
Developing a mobile-friendly website
Refreshing low performing website pages
Implementing structured data to your company’s website
Decreasing website load time
Optimizing website images
Fixing technical SEO issues
Establishing local visibility with Google My Business
Ensuring content is created around primary keywords
Appropriately naming images on the company website
Choosing anchor text for backlinks
Distributing articles to article submission websites
Listing the company in online local business directories
Listing the company website in niche directories
Managing relationships with the major search engines
Pinging sites after new content has been published
Renaming files so they are optimized for search engines
Writing blog content based on a keyword strategy
Writing article content to publish online
Reviewing website backlinks
*Er Pratik Nandwana*
+919024909286
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